Wednesday, 17 December 2014

Alex Southam

Alex Southam

Has worked for Agile Films who describe him on their website as: ‘Alex Southam is an exciting new talent, working in a dizzying variety of styles across live action and animation. Entirely self-taught, his inventiveness and creativity have caught the eye with a series of diverse promos for the likes of the Walkmen, Alt+J and Lianne La Havas. Alex joined Agile in August 2012.

When Southam first started out he took on all the tasks on his video, this included things light the camera, lighting and editing now he uses a director of photography. 

Southam likes the format of music videos as 'you can try new techniques and can have a real artistic freedom', he is less keen on commercials as they allow for much less freedom. he uses Vimeo to showcase his videos, this is becoming an increasingly important platform as it is considered to have a higher status' that YouTube.

Southam had a break through he came with his video for Alt J called "Tesselate" the budget was £10,000, and it was a 1 day shoot, he had a large cast and the special affects team used aftereffects.  

After this Southam done Chase and Status video for their song "Lost and Not Found", this was different because the budget was £50,000 it was filmed in Los Angeles, the video was filmed using a stedicam. The video was filmed at 36 frames per second then slowed down, it  was influenced by Massive Attack's "Unfinished Sympathy", as you can tell in this video he went for a early 1990's VHS video look, in this video there are only three shots in through out it. 



No comments:

Post a Comment